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Email Automation

Sequences that behave like your best rep

The follow-up that closes deals is the one nobody had time to send. Skyra sends it — triggered by behaviour, written in your voice, and paused the second a human replies.

99.2%Median inbox placement
14Ready-made sequences
Auto-pauseThe moment someone replies
A/BTesting on every send
What you get

From one-off sends to a system

Visual email builder

Reusable brand blocks, dark-mode safe styling and a mobile preview — so your marketing team never has to open an HTML file.

  • Drag-and-drop block editor
  • Saved brand blocks and colour tokens
  • Live mobile and dark-mode preview
  • Plain-text alternative generated automatically

Behavioural sequences

Branch on what the contact does, not on what stage a human remembered to update. Time delays, conditions and exit rules included.

  • Triggers on form, stage, score or inactivity
  • Conditional branches and wait steps
  • Automatic exit on reply or purchase
  • Sequence performance by step

Deliverability, handled

Most email problems are authentication problems. We set up the records, warm the domain and monitor reputation so your mail reaches the inbox.

  • SPF, DKIM and DMARC configured for you
  • Dedicated or shared IP with warm-up
  • Bounce, complaint and suppression management
  • Blocklist and reputation monitoring

Testing and reporting

Subject line, send time and content tested properly, with results reported against pipeline rather than opens alone.

  • A/B and multivariate testing
  • Send-time optimisation per contact
  • Revenue attribution through the CRM
  • Engagement decay and re-permission flows
Included

Sequences ready on day one

Cold outreach

A four-email sequence that opens on a problem rather than a pitch.

Onboarding

Welcome, activation nudge and a day-ten check-in that surfaces blockers.

Trial conversion

Value recap, expiry warning and a post-expiry note that keeps the door open.

Quote follow-up

Timed nudges after a proposal, with an alert when the document is opened.

Renewal

Transparent renewal notices that reduce disputes and involuntary churn.

Win-back

Re-engagement built on a specific change, not just a discount.

FAQ

Common questions

Can we use our own domain?
Yes, and you should. We configure SPF, DKIM and DMARC on your sending domain or a dedicated subdomain, then warm it gradually so your reputation builds rather than breaks.
What are the sending limits?
Starter includes 5,000 marketing emails a month and Growth 50,000; Business and Enterprise are unlimited. Transactional email — receipts, notifications, password resets — is never counted against the marketing allowance.
Does it handle unsubscribes and consent?
Every marketing email carries a one-click unsubscribe, and suppression is applied instantly across every sequence and campaign. Consent source and timestamp are stored on the contact record.
Can we import our existing templates?
Yes — paste the HTML and it becomes an editable block template, or send us what you have and we will rebuild it properly, including a dark-mode-safe version.
How is this different from a standalone email tool?
The sequence sees the CRM. It knows the deal stage, the last WhatsApp message and whether a call is booked — so it stops sending when it should, and reports against closed revenue rather than open rate.

Put your follow-up on rails

Start the trial and switch on one sequence. Most teams see the difference in the first fortnight, because the emails that were never sent finally go out.