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WhatsApp Business API

Approved templates, sent at scale

WhatsApp is where your customers reply. Skyra gives you official API access, a managed template library, broadcast campaigns and a shared inbox — with every message logged on the CRM record.

98%Typical message open rate
<24hTemplate approval turnaround
OfficialMeta Business API access
SharedTeam inbox, not one phone
What you get

What comes with it

Managed template library

Meta rejects templates for reasons that are rarely obvious. We draft, submit and maintain yours, and keep approval status visible in the CRM.

  • Drafting and Meta submission handled for you
  • Live approval status per template
  • Variables mapped to CRM fields
  • Version history and rollback

Broadcast campaigns

Segment on anything in the CRM — stage, city, product, last activity — and send to the right list rather than the whole database.

  • Segment builder on live CRM data
  • Scheduling and time-zone aware sending
  • Delivery, read and reply reporting
  • Automatic opt-out handling

Shared team inbox

Conversations belong to the business, not to whoever happens to own the handset. Assign, tag, snooze and hand over without losing history.

  • Assignment rules and round-robin
  • Internal notes and mentions
  • Canned replies and quick actions
  • Full history on the contact timeline

Chatbots and auto-reply

Answer the routine questions instantly, qualify the enquiry, and route anything real to a person with context attached.

  • No-code flow builder
  • Out-of-hours auto-response
  • Qualification questions that create the lead
  • Seamless handover to a human
Use cases

What businesses send on WhatsApp

Instant lead response

Acknowledge every enquiry within seconds, then create a call task for the owner.

Appointment reminders

Cut no-shows with a reminder the day before and a one-tap reschedule option.

Quotes and invoices

Deliver documents and payment links where they will actually be opened.

Renewals and reorders

Time-based nudges before a subscription, service or stock cycle ends.

Review requests

Ask at the moment of satisfaction, and route unhappy replies to a human first.

Service updates

Order status, delivery windows and ticket progress, sent automatically.

FAQ

Common questions

Is this the official WhatsApp Business API?
Yes. Skyra connects through the official Meta Cloud API. Unofficial tools that automate the consumer app risk a permanent ban on your number — we do not use them.
What does WhatsApp itself cost?
Meta charges per conversation, and the rate depends on the category and the country. We bill those charges at cost with no markup; your Skyra plan covers the platform and includes a monthly template message allowance.
How long does template approval take?
Usually under 24 hours once drafted correctly. Rejections almost always come from promotional language in a utility template or from placeholder formatting — which is exactly the part we handle.
Can we keep our existing number?
Usually yes. A number currently on the consumer WhatsApp app can be migrated to the API, though it cannot be used in both places afterwards. Many businesses prefer a dedicated number for this reason.
Do you handle opt-in and compliance?
Yes. Skyra records consent with source and timestamp, honours opt-outs automatically across every campaign, and keeps marketing templates separate from utility ones as Meta requires.

Get your templates approved

Send us the messages you want to send. We will turn them into compliant templates, get them approved, and have your first campaign live this week.