Free resource

WhatsApp template library

Twelve templates covering the messages most businesses actually need to send. Copy one, change the words to yours, and submit it. Skyra customers get these pre-installed and submitted to Meta on their behalf.

Get these pre-installed About WhatsApp Business API

Approval tip: keep promotional language out of Utility templates — that single mistake causes most rejections. Utility templates confirm or update something the customer already did; anything that sells belongs in a Marketing template.

Instant enquiry acknowledgement

Lead response

Utility

Hi {{1}}, thanks for reaching out to Skyra. I'm {{2}}, your account manager. I'll call you within 15 minutes — or reply here if another time suits you better.

Copied

Missed call follow-up

Lead response

Utility

Hi {{1}}, we tried calling about your enquiry for {{2}}. Reply with a convenient time and we'll call back. You can also book directly: {{3}}

Copied

New feature announcement

Marketing

Hi {{1}} — {{2}} is now live in your account. It helps you {{3}}. Two-minute walkthrough: {{4}}

Copied

Welcome after purchase

Onboarding

Utility

Welcome aboard, {{1}}! Your {{2}} account is live. Here's your login: {{3}}. Your onboarding call is on {{4}} — we'll send a reminder.

Copied

Payment link

Payments

Utility

Hi {{1}}, here is your secure payment link for invoice {{2}} ({{3}}): {{4}}. Ignore this message if you've already paid.

Copied

Payment received

Payments

Utility

Payment received — thank you, {{1}}. We've credited {{2}} against invoice {{3}}. Your receipt: {{4}}

Copied

Renewal reminder

Retention

Utility

Hi {{1}}, your {{2}} plan renews on {{3}} at {{4}}. Nothing to do if you're continuing. Reply CHANGE to adjust your plan.

Copied

Win-back offer

Retention

Marketing

Hi {{1}}, it's been a while. We've added {{2}} since you last used Skyra. Here's {{3}} off your first month back: {{4}}

Copied

Demo reminder

Sales

Utility

Hi {{1}}, a quick reminder about your {{2}} demo tomorrow at {{3}}. Join link: {{4}}. Reply RESCHEDULE if you need another slot.

Copied

Quotation shared

Sales

Utility

Hi {{1}}, your quotation for {{2}} is ready. Total: {{3}}, valid until {{4}}. View and approve here: {{5}}

Copied

Feedback request

Service

Utility

Hi {{1}}, how did we do on ticket {{2}}? Rate us in one tap: {{3}}. Your feedback goes straight to the team lead.

Copied

Ticket acknowledgement

Service

Utility

Hi {{1}}, we've logged ticket {{2}} about {{3}}. Target resolution: {{4}}. Track it here: {{5}}

Copied

Getting approved

Five rules that prevent most rejections

Pick the right category

Utility for something the customer initiated; Marketing for anything promotional; Authentication only for one-time codes.

Number your variables

Use {{1}}, {{2}} in order, never adjacent, and never at the very start or end of the message body.

Give a sample for every variable

Meta reviews the filled-in version. Vague or empty samples are the second most common rejection reason.

Avoid threatening or absolute claims

No guaranteed outcomes, no urgency pressure, no mention of WhatsApp or Meta trademarks in the body.

Include a clear opt-out

Marketing templates should tell the recipient how to stop. It improves approval odds and lowers block rates.

Edit rather than resubmit

A rejected template can be edited and resubmitted. Creating duplicates instead gets the whole account flagged.

We will get yours approved

Send us the messages you want to send. We draft them as compliant templates, submit them to Meta and keep them maintained.

Start free trial Talk to us about WhatsApp